developing a highly structured and effective approach to B2B sales. Since moving back to Berlin, he has founded two companies, Digital Business Group and Sales Potentials, in addition to sharing his experience as a mentor with startups through multiple accelerators. Digital Business Group provides sales consulting and interim management for tech companies, while SalesPotentials is a B2B sales and business devel- opment headhunter. Clare Jones, what3words Clare is the Chief Commercial Officer at what3words; prior to this, her back- ground was in the development and growth of social enterprises, including in impact investing. She studied for an undergraduate degree in English, with her graduate degree in the Geography Department at the University of Cambridge. Clare also volunteers with the Streetlink project, doing health outreach work with vulnerable sex workers in South London. what3words is the world’s first addressing system designed for voice. Every 3m x 3m square in the world has been assigned an address made of just three words from the dictionary. These three-word addresses can be used to route cars or drones, used as an address when ordering online, or simply given as a meeting point for a picnic in the park. what3words is used in 170 countries and is being adopted by governments all around the world as an official addressing system. Its investors include Daimler, Intel Capital, Aramex, and Deutsche Bahn. 88